Fair Trade as a Butterfly Effect

Fair Trade is a global trade movement of making purchases from developing countries at sustainable prices which are higher than the common market price.

The main purpose of the movement is to share the benefits of trade more equally in order to support the weakest producers and prevent poverty and unemployment in poor countries.

It’s a very important alternative approach to conventional trade and helps to improve the lives and positions of people in underdeveloped countries.

How did Fair Trade start?

The Fair Trade movement was started by some small religious groups in the US in the late 1940s and then spread to bigger European organisations such as Oxfam UK in the 1950s.

In the beginning, it was just for coffee but today it can be used to trade a wide variety of goods such as fruits, vegetables, tea, honey, cacao, wine and other household goods.

Trade not aid

As we know, some charities in developed countries have been providing aid for developing countries for decades. This aid aims to help disadvantaged countries in which around 45% of the population are living below the poverty line.

In fact, the reason for this kind of poverty is because of conventional trade: traders in developed countries are paying very low prices for products which are worth far more.

This type of trading is no longer sustainable. If people were paid reasonable wages, they could easily get by and wouldn't need to receive any aid. Therefore, the founders of this movement came up with the motto “trade not aid”.

The movement supports the idea of conscious consumption: it educates consumers and encourages them to become more ethical and to find out the conditions in which the products they buy have been produced.                             

The best quality is equality

We all live together on the same earth and have the rights to benefit equally from the goods of the world. We can choose Fair Trade products in order to change the trading system of today's world and to ensure better deals for farmers and to secure their children’s future.

I am sure that If we knew that the money that we spent on a cup of coffee allowed a mother to buy milk for her child in a poor country, it would make us so much happier while drinking it.

Happy World Fair Trade Day.
May 09, 2020 — Tufan Ulkebay